BSB61315 - Advanced Diploma of Marketing and Communication

 
National Code: BSB61315
Cricos Code: 097723G
 

(Both Local and International Students can enrol)

Consider securing an Advanced Diploma of Marketing and Communication in Adelaide or Perth, if you are looking to advance your skills and abilities in marketing and communications.

An Advanced Diploma of Marketing and Communication is ideal for individuals who work as Marketing Coordinators, Media Assistants, Sales Administrators, Analysts, Promotions Retail Management, Legal Administration, Advertising and Marketing in a company or organization. This qualification will help them further develop their skills across a wide range of Marketing and Communication functions while they may already have substantial experience with a wide range of roles in various settings.

Advanced diploma is suitable for those who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. Pursuing an Advanced Diploma of Marketing and Communication will enable the development of existing competencies to create further educational and/or employment opportunities. It equips successful candidates with the skills and knowledge needed to perform effectively in a Marketing and Communication environment and successfully fulfil the duties of a manager or coordinator.

Subject areas:
  • Management
  • Marketing
  • Advertising
  • Work Health and Safety
  • Risk Management
  • Financial Management
  • Information Management
Career Outcomes:
  • Advertising Account Planning Manager
  • Marketing Manager
  • Client Services Director
  • Marketing Director
  • Advertising Account Director
  • Marketing Strategist
  • Client Services Executive
Units of Competency

This course consists of 12 elective units of competence as listed below:

Unit Code
Unit Name
Core Units
BSBADV602 Develop an advertising campaign
BSBMGT616 Develop and implement strategic plans
BSBMKG609 Develop a marketing plan
Elective Units
BSBFIM601 Manage finances
BSBINM601 Manage knowledge and information
BSBINN601 Lead and manage organisational change
BSBMGT605 Provide leadership across the organisation
BSBMGT608 Manage innovation and continuous improvement
BSBMGT615 Contribute to organisation development
BSBMGT617 Develop and implement a business plan
BSBRSK501 Manage risk
BSBWHS605 Develop, implement and maintain WHS management systems
Course Details
 
National Code: BSB61315
  • Intake Dates
    Monthly
  • Mode of Delivery
    Face-to-Face Learning
  • Career Outcome
    At the end of the course, students will be able to competently undertake various tasks in an office environment and take up positions such as:
    • Advertising Account Planning Manager
    • Marketing Manager
    • Client Services Director
    • Marketing Director
    • Advertising Account Director
    • Marketing Strategist
    • Client Services Executive
  • Course Duration
    Domestic students: 2 semesters (52 weeks) including semester and holiday break.
  • Entry Requirements
    • Completion of all core units in BSB52415 Diploma of Marketing and Communication; AND
    • Completion of Australian year 12 or equivalent; or
    • A mature age student with relevant work experience (20 years of age and above);
    • Students need to demonstrate they have proficiency in English. If student cannot provide a documented proof on their academic and English language proficiency, they will be required to sit for a language, literacy and numeracy test (LLN) before a place can be offered.
  • Timetable
    Students need to attend classes at SAI for a minimum of 20 contact hours per week. Students will be given a timetable during orientation.

    Class hours will be scheduled between 8:00 AM to 4:30 PM (Monday to Sunday) in 4 hour blocks.
  • Assessment Methods
    Assessment is based on the principles of competency based training. Performance of learners is assessed on their ability to perform the task(s) to industry standards. In order to ensure the principles of validity are upheld variety of learning styles and a range of assessment strategies are used.
    Assessment for each unit of competence will be through a combination of classroom based and work placement tasks. Classroom based assessment includes but is not limited to:
    • Classroom Exercises
    • Assignments
    • Practical Demonstrations
    • Group Activities
    • Projects
    • Verbal and/or written questions
    Students are advised well in advance of assessment activities and a student may put forward for consideration any special needs they may have. The assessment criterion is documented in all modules, and workbooks. Dates of assessment are provided on the first day of class along with a timetable. Students may be assessed by a combination of continuous assessments and examinations. Continuous assessment may be based on competencies and marks, or a combination of both.
 
 
  • Tuition and Resource Fee
    Tuition Fee
    • Domestic fee for service students – A$8800 (payable in 6 equal instalments)
    Resource Fee
    • $450 for all course materials and workbooks
    Enrolment Fee (Non-refundable)
    • $230 (Domestic Students)
    Course Fees and Intake Date List

     

  • Uniform
    Marketing students are not required to wear any uniform while they attend classes.
  • Recognition of Prior Learning
    SAI gives students credits or recognition for skills and knowledge they already possess. An RPL application form can be obtained from SAI.
  • Accreditation
    This program is nationally recognised under the Australian Qualification Framework (AQF) at Diploma level. As a registered training organisation, qualifications issued by SAI are nationally recognised. If all units of competency are not achieved a Statement of Attainment will be issued for the units that have been successfully completed.
  • Articulation
    Upon completion of the Advanced Diploma of Marketing and Communication, students may undertake a range of other Advanced Diploma qualifications or a Bachelor of Business with Australian Universities with advance standing. Details on advance standing may vary from different Universities.
  • Location of Delivery
    10 Victoria Avenue, Perth WA - 6000
    Level 1 East, 50 Grenfell St, Adelaide SA - 5000
 
National Code: BSB61315
  • Intake Dates
    Monthly
  • Mode of Delivery
    Face-to-Face Learning
  • Career Outcome
    At the end of the course, students will be able to competently undertake various tasks in an office environment and take up positions such as:
    • Advertising Account Planning Manager
    • Marketing Manager
    • Client Services Director
    • Marketing Director
    • Advertising Account Director
    • Marketing Strategist
    • Client Services Executive
  • Course Duration
    International students: 2 semesters (52 weeks) including semester and holiday break.
  • Entry Requirements
    • Minimum 18 years of age
    • Completion of all core units in BSB52415 Diploma of Marketing and Communication; AND
    • Completion of Australian year 12 or equivalent; or
    • A mature age student with relevant work experience (20 years of age and above); or
    • Students need to demonstrate they have proficiency in English. If student cannot provide a documented proof on their academic and English language proficiency, they will be required to sit for a language, literacy and numeracy test (LLN) before a place can be offered.
  • Timetable
    Students need to attend classes at SAI for a minimum of 20 contact hours per week. Students will be given a timetable during orientation.

    Class hours will be scheduled between 8:00 AM to 4:30 PM (Monday to Sunday) in 4 hour blocks.
  • Assessment Methods
    Assessment is based on the principles of competency based training. Performance of learners is assessed on their ability to perform the task(s) to industry standards. In order to ensure the principles of validity are upheld variety of learning styles and a range of assessment strategies are used.
    Assessment for each unit of competence will be through a combination of classroom based and work placement tasks. Classroom based assessment includes but is not limited to:
    • Classroom Exercises
    • Assignments
    • Practical Demonstrations
    • Group Activities
    • Projects
    • Verbal and/or written questions
    Students are advised well in advance of assessment activities and a student may put forward for consideration any special needs they may have. The assessment criterion is documented in all modules, and workbooks. Dates of assessment are provided on the first day of class along with a timetable. Students may be assessed by a combination of continuous assessments and examinations. Continuous assessment may be based on competencies and marks, or a combination of both.
 
CRICOS Code: 097723G
  • Tuition and Resource Fee
    Tuition Fee
    • International Students – A$8800 (payable in 6 equal instalments)
    Resource Fee
    • $450 for all course materials and workbooks
    Enrolment Fee (Non-refundable)
    • $230 (International Students)
    Course Fees and Intake Date List

     

  • Uniform
    Marketing students are not required to wear any uniform while they attend classes.
  • Recognition of Prior Learning
    SAI gives students credits or recognition for skills and knowledge they already possess. An RPL application form can be obtained from SAI.
  • Accreditation
    This program is nationally recognised under the Australian Qualification Framework (AQF) at Diploma level. As a registered training organisation, qualifications issued by SAI are nationally recognised. If all units of competency are not achieved a Statement of Attainment will be issued for the units that have been successfully completed.
  • Articulation
    Upon completion of the Advanced Diploma of Marketing and Communication, students may undertake a range of other Advanced Diploma qualifications or a Bachelor of Business with Australian Universities with advance standing. Details on advance standing may vary from different Universities.
  • Location of Delivery
    10 Victoria Avenue, Perth WA - 6000
    Level 1 East, 50 Grenfell St, Adelaide SA - 5000
 
Disclaimer

The information contained on this website is current at the time of publishing. Skills Australia Institute reserves the right to change the admission requirements, fees, location of delivery and units of competency whenever necessary. Please contact us for the most current information.