BSB42415 - Certificate IV in Marketing and Communication

 
National Code: BSB42415
Cricos Code: 097720K
 

(Both Local and International Students can enrol)

Consider securing a Certificate IV in Marketing and Communication in Perth if want to further advance your skills and abilities in marketing and communications.

A Certificate IV in Marketing and Communication is applicable for individuals who work as Marketing Coordinators, Media Assistants, Sales Administrators, Analysts, Promotions Assistant Managers, Assistant Account Managers (Advertising) and Marketing Officers in a company or organization. This qualification will help you further develop your skills across a wide range of business functions while you may already have substantial experience with a wide range of roles in various settings

Certificate IV is suitable for those who use well-developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. Pursuing a Certificate IV in Marketing and Communications will enable the development of existing competencies to create further educational and/or employment opportunities. It equips successful candidates with the skills and knowledge needed to perform effectively in a business environment and successfully fulfill the duties of a team leader or supervisor.

Subject areas:
  • Communication
  • Creative Thinking
  • Customer Service
  • Financial Administration
  • Management
  • Marketing
  • Research
Career Outcomes:
  • Marketing Coordinator
  • Community Relations Team Leader (Local Government)
  • Media Assistant
  • Media Planner
  • Direct Marketing Officer / Marketing Officer
  • Analyst
  • Promotions Assistant Manager
  • Assistant Account Manager (Advertising)
  • Advertising Account Coordinator
  • Market Research Assistant
  • Public Relations Officer
  • Assistant Advertising Account Planner
Units of Competency

This course consists of 12 elective units of competence as listed below:

Unit Code
Unit Name
Core Units
BSBCMM401 Make a presentation
BSBCRT401 Articulate, present and debate ideas
BSBMGT407 Apply digital solutions to work processes
BSBMKG417 Apply marketing communication across a convergent industry
BSBMKG418

Develop and apply knowledge of marketing communication industry

Elective Units
BSBMKG419 Analyse consumer behaviour
BSBRES401 Analyse and present research information
BSBWRT401 Write complex documents
BSBCUS401 Coordinate implementation of customer service strategies
BSBMKG413 Promote products and services
BSBFIA402 Report on financial activity
BSBMGT403 Implement continuous improvement
Course Details
 
National Code: BSB42415
  • Intake Dates
    Monthly
  • Mode of Delivery
    Face-to-Face Learning
  • Career Outcome
    At the end of the course, students will be able to competently undertake various tasks in an office environment and take up positions such as:
    • Marketing Coordinator
    • Community Relations Team Leader (Local Government)
    • Media Assistant
    • Media Planner
    • Direct Marketing Officer / Marketing Officer
    • Analyst
    • Promotions Assistant Manager
    • Assistant Account Manager (Advertising)
    • Advertising Account Coordinator
    • Market Research Assistant
    • Public Relations Officer
    • Assistant Advertising Account Planner
  • Course Duration
    Domestic students: 2 semesters (52 weeks) including semester and holiday break.
  • Entry Requirements
    • Completion of Year 10, high school, Certificate III in Business or equivalent or be a mature age student with relevant work experience (20 years of age and above) Or
    • Students need to demonstrate they have proficiency in English. If student cannot provide a documented proof on their academic and English language proficiency, they will be required to sit for a language, literacy and numeracy test (LLN) before a place can be offered.
  • Timetable
    Students need to attend classes at SAI for a minimum of 20 contact hours per week. Students will be given a timetable during orientation.

    Class hours will be scheduled between 8:00 AM to 4:30 PM (Monday to Sunday) in 4 hour blocks.
  • Assessment Methods
    Assessment is based on the principles of competency based training. Performance of learners is assessed on their ability to perform the task(s) to industry standards. In order to ensure the principles of validity are upheld variety of learning styles and a range of assessment strategies are used.
    Assessment for each unit of competence will be through a combination of classroom based and work placement tasks. Classroom based assessment includes but is not limited to:
    • Classroom Exercises
    • Assignments
    • Practical Demonstrations
    • Group Activities
    • Projects
    • Verbal and/or written questions
    Students are advised well in advance of assessment activities and a student may put forward for consideration any special needs they may have. The assessment criterion is documented in all modules, and workbooks. Dates of assessment are provided on the first day of class along with a timetable. Students may be assessed by a combination of continuous assessments and examinations. Continuous assessment may be based on competencies and marks, or a combination of both.
 
 
  • Tuition and Resource Fee
    Tuition Fee
    • Domestic fee for service students – A$8800 (payable in 6 equal instalments)
    Resource Fee
    • $450 for all course materials and workbooks
    Enrolment Fee (Non-refundable)
    • $230 (Domestic Students)
    Course Fees and Intake Date List

     

  • Uniform
    Business students are not required to wear any uniform while they attend classes.
  • Recognition of Prior Learning
    SAI gives students credits or recognition for skills and knowledge they already possess. An RPL application form can be obtained from SAI.
  • Accreditation
    This program is nationally recognised under the Australian Qualification Framework (AQF) at Certificate IV level. As a registered training organisation, qualifications issued by SAI are nationally recognised. If all units of competency are not achieved a Statement of Attainment will be issued for the units that have been successfully completed.
  • Articulation
    Upon completion of the Certificate IV in Marketing and Communication, students may continue to study BSB52415 Diploma of Marketing and Communication or a range of other Diploma qualifications.
  • Location of Delivery
    10 Victoria Avenue, Perth WA - 6000
 
National Code: BSB42415
  • Intake Dates
    Monthly
  • Mode of Delivery
    Face-to-Face Learning
  • Career Outcome
    At the end of the course, students will be able to competently undertake various tasks in an office environment and take up positions such as:
    • Marketing Coordinator
    • Community Relations Team Leader (Local Government)
    • Media Assistant
    • Media Planner
    • Direct Marketing Officer / Marketing Officer
    • Analyst
    • Promotions Assistant Manager
    • Assistant Account Manager (Advertising)
    • Advertising Account Coordinator
    • Market Research Assistant
    • Public Relations Officer
    • Assistant Advertising Account Planner
  • Course Duration
    International students: 2 semesters (52 weeks) including semester and holiday break.
  • Entry Requirements
    • Minimum 18 years of age
    • Completion of Year 10, high school, Certificate III in Business or equivalent or be a mature age student with relevant work experience (20 years of age and above)
    • Minimum Academic IELTS 5.5 (no band less than 5.0), Upper-Intermediate Level English or equivalent or completion of Institute literacy test or English test English language placement test
  • Timetable
    Students need to attend classes at SAI for a minimum of 20 contact hours per week. Students will be given a timetable during orientation.

    Class hours will be scheduled between 8:00 AM to 4:30 PM (Monday to Sunday) in 4 hour blocks.
  • Assessment Methods
    Assessment is based on the principles of competency based training. Performance of learners is assessed on their ability to perform the task(s) to industry standards. In order to ensure the principles of validity are upheld variety of learning styles and a range of assessment strategies are used.
    Assessment for each unit of competence will be through a combination of classroom based and work placement tasks. Classroom based assessment includes but is not limited to:
    • Classroom Exercises
    • Assignments
    • Practical Demonstrations
    • Group Activities
    • Projects
    • Verbal and/or written questions
    Students are advised well in advance of assessment activities and a student may put forward for consideration any special needs they may have. The assessment criterion is documented in all modules, and workbooks. Dates of assessment are provided on the first day of class along with a timetable. Students may be assessed by a combination of continuous assessments and examinations. Continuous assessment may be based on competencies and marks, or a combination of both.
 
CRICOS Code: 097720K
  • Tuition and Resource Fee
    Tuition Fee
    • International Students – A$8800 (payable in 6 equal instalments)
    Resource Fee
    • $450 for all course materials and workbooks
    Enrolment Fee (Non-refundable)
    • $230 (International Students)
    Course Fees and Intake Date List

     

  • Uniform
    Business students are not required to wear any uniform while they attend classes.
  • Recognition of Prior Learning
    SAI gives students credits or recognition for skills and knowledge they already possess. An RPL application form can be obtained from SAI.
  • Accreditation
    This program is nationally recognised under the Australian Qualification Framework (AQF) at Certificate IV level. As a registered training organisation, qualifications issued by SAI are nationally recognised. If all units of competency are not achieved a Statement of Attainment will be issued for the units that have been successfully completed.
  • Articulation
    Upon completion of the Certificate IV in Marketing and Communication, students may continue to study BSB52415 Diploma of Marketing and Communication or a range of other Diploma qualifications.
  • Location of Delivery
    10 Victoria Avenue, Perth WA - 6000
 
Disclaimer

The information contained on this website is current at the time of publishing. Skills Australia Institute reserves the right to change the admission requirements, fees, location of delivery and units of competency whenever necessary. Please contact us for the most current information.