Nationally Recognised
Training
Course Duration
52 Weeks
Study Mode
Classroom
Intake
Monthly
Course Overview

The Certificate IV in Marketing and Communication is suitable for people who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts.
The course will cover subjects in:

  • Communication
  • Creative thinking
  • Customer service
  • Financial administration
  • Management
  • Marketing
  • Research

After successfully completing the Certificate IV in Marketing and Communication course, students will be able to apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources. They may also provide leadership and guidance to others with some limited responsibility for the output of others, however they typically report to more senior practitioners.

Entry Requirements

Australian Permanent Residents

  • Minimum 18 years of age
  • Successful completion of Year 11 or a Certificate III in Business or equivalent or a mature age (20 years of age and above) student with relevant work experience
  • Students need to demonstrate that they have a proficiency in English and a basic understanding of Maths. For students who cannot supply documented proof on their academic and English language proficiency, they will required to sit a Language, Literacy and Numeracy (LLN) Test prior to a place being offered in the course.

International Students

  • Minimum 18 years of age
  • It is essential that international students must exhibit a strong command of the English language.
  • Undertaken one of the following English Language Tests and met the minimum score.
    • International English Language Testing System (IELTS) with a minimum score of 5
    • Test of English as a Foreign Language (TOEFL) Internet-Based Test must have scored 35 or higher
    • Pearson Test of English (PTE) must have scored 36 or higher
    • Cambridge English Advanced (CAE) ESOL test must have score 154 or higher.
    • Evidence that English is the medium of instruction at the student’s school and has been for the last two (2) years. The student has a satisfactory grade in the language.
    • If the student does not have current proof of one the above listed English Language Tests, they will be required to take an English Placement Test administered by Skills Australia Institute (SAI). The student’s Education Agent can manage the English Proficiency Exam on behalf of SAI.
Course Modules/units

To successfully complete the Certificate IV in Marketing and Communication, students must complete the following 12 units comprising of five (5) core units and seven (7) elective units.

Core Units
BSBCMM401 Make a presentation
BSBCRT401 Articulate, present and debate ideas
BSBMGT407 Apply digital solution to work processes
BSBMKG417 Apply marketing communication across a convergent industry
BSBMKG418 Develop and apply knowledge or marketing communication industry
Elective Units
BSBCUS401 Coordinate implementation of customer service strategies
BSBFIA412 Report on financial activity
BSBMGT403 Implement continuous improvement
BSBMKG413 Promote products and services
BSBMKG419 Analyse consumer behaviour
BSBRES411 Analyse and present research information
BSBWRT401 Write complex documents
Intake Dates
  • 2019: 7 Jan, 28 Jan, 18 Feb, 8 Apr, 29 Apr, 20 May, 8 Jul, 29 Jul, 19 Aug, 7 Oct, 28 Oct, 18 Nov
  • 2020: 6 Jan, 27 Jan, 17 Feb, 6 Apr, 27 Apr, 18 May, 6 Jul, 27 Jul, 17 Aug, 5 Oct, 26 Oct, 16 Nov
  • 2021: 4 Jan, 25 Jan, 15 Feb, 5 Apr, 26 Apr, 17 May, 5 Jul, 26 Jul, 16 Aug, 4 Oct, 25 Oct, 15 Nov
Course Duration

52 Weeks

Two (2) Semesters = 26 weeks each Consisting of:

  • Four (4) Terms of Study = 10 weeks each, plus
  • A three (3) week break at the end of each Term = 12 weeks.
Course Cost
Course Location
Perth Campus
10 Victoria Avenue, Perth WA – 6000
Adelaide Campus
Level 1, East 50 Grenfell Street, Zurich House, Adelaide SA – 5000
Career Opportunities

After successfully completing the Certificate IV in Marketing and Communication students will be able to work in the following job roles:

  • Marketing and Communications Consultant
  • Marketing Coordinator
  • Direct Marketing Assistant
  • Market Research Assistant
  • Media Assistant/Planner
  • Promotions Assistant Manager
Assessment

The Assessment Process is based on the principles of competency based training. The performance of learners is assessed on their ability to perform the task(s) to industry standards. In order to ensure the principles of validity are upheld variety of learning styles and a range of assessment strategies are used.

Assessment for each unit of competency will be through a combination of classroom based and work placement tasks. Classroom based assessments include but are not limited to:

  • Classroom Exercises
  • Assignments
  • Practical Demonstrations
  • Group Activities
  • Projects
  • Verbal and/or Written Questions

Students are advised well in advance of the assessment activities and a student may put forward for consideration, any special needs they may have. The assessment criterion is documented in all units and workbooks. Dates of the assessments are provided on the first day of class along with a timetable. Students may be assessed by a combination of continuous assessments and examinations. Continuous assessments may be based on competencies and marks, or a combination of both.

Payment Option

Payment Options

If you wish to accept the offer, you need to sign the Acceptance of Offer form together with the minimum payment of fees. You can use the following payment methods:

  • Cash or EFTPOS in person at SAI’s Perth campus
  • Credit Card (Visa or MasterCard) via PayPal on the student invoice

We accept credit card payments (Visa or MasterCard only) and a 1% surcharge will be added to the total amount. You can download our Credit Card Authorisation form HERE

Bank draft or money order payable to “Skills Australia Institute” and send to SAI’s Perth campus (all bank drafts must be in $AUD Australian dollars to an Australian bank)

Electronic Bank transfer (Telegraphic Transfer) from an overseas bank account

Bank Account Details:

Name of Bank: Commonwealth Bank
Branch Address: 413 Albany Highway
Victoria Park WA 6100
Australia
Account Name: Excellent Accounts Pty Ltd ( Skills Australia Institute )
BSB: 066128
Account Number: 10626125
SWIFT Code for International Transfer: CTBAAU2S (For International Transfer Only)

Note:

All fees must be paid in Australian dollars. Please put your full name or invoice number as reference. An official receipt will be sent to you once your payment is verified. To confirm your payment, please email a copy of the bank transfer receipt to info@skillsaustralia.edu.au

Further Studies

Successful completion of the Certificate IV in Marketing and Communication will lay a foundation for successful students to progress into BSB52415 Diploma of Marketing and Communication or a range of other Diploma qualifications.

Note: Study pathways may include qualifications or courses that may not be offered at Skills Australia Institute.

The Certificate IV in Marketing and Communication is suitable for people who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts.
The course will cover subjects in:

  • Communication
  • Creative thinking
  • Customer service
  • Financial administration
  • Management
  • Marketing
  • Research

After successfully completing the Certificate IV in Marketing and Communication course, students will be able to apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources. They may also provide leadership and guidance to others with some limited responsibility for the output of others, however they typically report to more senior practitioners.

Australian Permanent Residents

  • Minimum 18 years of age
  • Successful completion of Year 11 or a Certificate III in Business or equivalent or a mature age (20 years of age and above) student with relevant work experience
  • Students need to demonstrate that they have a proficiency in English and a basic understanding of Maths. For students who cannot supply documented proof on their academic and English language proficiency, they will required to sit a Language, Literacy and Numeracy (LLN) Test prior to a place being offered in the course.

International Students

  • Minimum 18 years of age
  • It is essential that international students must exhibit a strong command of the English language.
  • Undertaken one of the following English Language Tests and met the minimum score.
    • International English Language Testing System (IELTS) with a minimum score of 5
    • Test of English as a Foreign Language (TOEFL) Internet-Based Test must have scored 35 or higher
    • Pearson Test of English (PTE) must have scored 36 or higher
    • Cambridge English Advanced (CAE) ESOL test must have score 154 or higher.
    • Evidence that English is the medium of instruction at the student’s school and has been for the last two (2) years. The student has a satisfactory grade in the language.
    • If the student does not have current proof of one the above listed English Language Tests, they will be required to take an English Placement Test administered by Skills Australia Institute (SAI). The student’s Education Agent can manage the English Proficiency Exam on behalf of SAI.

To successfully complete the Certificate IV in Marketing and Communication, students must complete the following 12 units comprising of five (5) core units and seven (7) elective units.

Core Units
BSBCMM401 Make a presentation
BSBCRT401 Articulate, present and debate ideas
BSBMGT407 Apply digital solution to work processes
BSBMKG417 Apply marketing communication across a convergent industry
BSBMKG418 Develop and apply knowledge or marketing communication industry
Elective Units
BSBCUS401 Coordinate implementation of customer service strategies
BSBFIA412 Report on financial activity
BSBMGT403 Implement continuous improvement
BSBMKG413 Promote products and services
BSBMKG419 Analyse consumer behaviour
BSBRES411 Analyse and present research information
BSBWRT401 Write complex documents
  • 2019: 7 Jan, 28 Jan, 18 Feb, 8 Apr, 29 Apr, 20 May, 8 Jul, 29 Jul, 19 Aug, 7 Oct, 28 Oct, 18 Nov
  • 2020: 6 Jan, 27 Jan, 17 Feb, 6 Apr, 27 Apr, 18 May, 6 Jul, 27 Jul, 17 Aug, 5 Oct, 26 Oct, 16 Nov
  • 2021: 4 Jan, 25 Jan, 15 Feb, 5 Apr, 26 Apr, 17 May, 5 Jul, 26 Jul, 16 Aug, 4 Oct, 25 Oct, 15 Nov

52 Weeks

Two (2) Semesters = 26 weeks each Consisting of:

  • Four (4) Terms of Study = 10 weeks each, plus
  • A three (3) week break at the end of each Term = 12 weeks.
Perth Campus
10 Victoria Avenue, Perth WA – 6000
Adelaide Campus
Level 1, East 50 Grenfell Street, Zurich House, Adelaide SA – 5000

After successfully completing the Certificate IV in Marketing and Communication students will be able to work in the following job roles:

  • Marketing and Communications Consultant
  • Marketing Coordinator
  • Direct Marketing Assistant
  • Market Research Assistant
  • Media Assistant/Planner
  • Promotions Assistant Manager

The Assessment Process is based on the principles of competency based training. The performance of learners is assessed on their ability to perform the task(s) to industry standards. In order to ensure the principles of validity are upheld variety of learning styles and a range of assessment strategies are used.

Assessment for each unit of competency will be through a combination of classroom based and work placement tasks. Classroom based assessments include but are not limited to:

  • Classroom Exercises
  • Assignments
  • Practical Demonstrations
  • Group Activities
  • Projects
  • Verbal and/or Written Questions

Students are advised well in advance of the assessment activities and a student may put forward for consideration, any special needs they may have. The assessment criterion is documented in all units and workbooks. Dates of the assessments are provided on the first day of class along with a timetable. Students may be assessed by a combination of continuous assessments and examinations. Continuous assessments may be based on competencies and marks, or a combination of both.

Payment Options

If you wish to accept the offer, you need to sign the Acceptance of Offer form together with the minimum payment of fees. You can use the following payment methods:

  • Cash or EFTPOS in person at SAI’s Perth campus
  • Credit Card (Visa or MasterCard) via PayPal on the student invoice

We accept credit card payments (Visa or MasterCard only) and a 1% surcharge will be added to the total amount. You can download our Credit Card Authorisation form HERE

Bank draft or money order payable to “Skills Australia Institute” and send to SAI’s Perth campus (all bank drafts must be in $AUD Australian dollars to an Australian bank)

Electronic Bank transfer (Telegraphic Transfer) from an overseas bank account

Bank Account Details:

Name of Bank: Commonwealth Bank
Branch Address: 413 Albany Highway
Victoria Park WA 6100
Australia
Account Name: Excellent Accounts Pty Ltd ( Skills Australia Institute )
BSB: 066128
Account Number: 10626125
SWIFT Code for International Transfer: CTBAAU2S (For International Transfer Only)

Note:

All fees must be paid in Australian dollars. Please put your full name or invoice number as reference. An official receipt will be sent to you once your payment is verified. To confirm your payment, please email a copy of the bank transfer receipt to info@skillsaustralia.edu.au

Successful completion of the Certificate IV in Marketing and Communication will lay a foundation for successful students to progress into BSB52415 Diploma of Marketing and Communication or a range of other Diploma qualifications.

Note: Study pathways may include qualifications or courses that may not be offered at Skills Australia Institute.

Inquire Now
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Perth
ADELAIDE
  • RTO Number 52010
  • CRICOS Code 03548F
ABN : 78 126 274 682
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